About the client
Valentin Gold & Diamonds is a jewellery brand with three boutiques in Sofia shopping centres: Mall Bulgaria, Paradise Center and Serdika Center. The range goes from everyday gold jewellery to exclusive diamond pieces, and the brand also buys gold.
What we built
We designed and built valentin.bg as a WooCommerce jewellery store in Bulgarian and English. The catalogue is split into more than a dozen categories: engagement rings with natural or lab-grown diamonds, Trilogy diamond rings, gemstone rings, wedding bands, necklaces and pendants, earrings, bracelets, gold crosses, kids’ jewellery and collectible figurines.
Every product page lists structured attributes (gold carat, gold colour, stone type, shape and carat weight) and offers variants the customer picks on the page. Many pieces are made to order, and the brand recommends seeing them in person, so besides the cart, products can go on an enquiry list. The Valentin team then gets in touch to confirm details and send photos of the models in stock.
Key features
- Bilingual BG/EN store with hreflang tags linking the two language versions
- Large categorised catalogue with product variants and attributes
- Cart and checkout, plus an enquiry list for made-to-order jewellery
- Wishlist
- Gold buy-back page with a per-gram price table for 585, 750, 917 and 999 gold, in euro and leva, with a “last updated” timestamp
- Certificate verification page with checks for GIA and IGI diamond certificates and GFCO gemstone certificates
- Content pages on diamonds and lab-grown diamonds, a video page, gift vouchers and a careers section with job openings
- Addresses, phone numbers and opening hours for all three boutiques
- Live chat and a GDPR cookie-consent manager
Tech & care
The store runs on WordPress and WooCommerce, with TranslatePress handling the English version. B63 hosts and maintains it under our care plan: hosting, domain renewal, WordPress and plugin updates, daily backups, performance optimisation, technical support and content edits on request.
Planning a WooCommerce store for your own brand? See how the €0 upfront plan works on our pricing page.