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Permanent makeup studio

Tsvety Bita

A booking-first website for a permanent-makeup studio in Sofia: a page for every procedure with prices, online appointment booking, a blog and Messenger chat.

tsvetybita.com
Tsvety Bita: A booking-first website for a permanent-makeup studio in Sofia: a page for every procedure with prices, online appointment booking, a blog and Messenger chat.

About the client

Tsvety Bita runs a permanent-makeup studio on Aleksandar Stamboliyski Blvd in Sofia. On her site she states more than 19 years of experience and a 2005 diploma from a beauty college in London with CIBTAC and CIDESCO qualifications. The studio offers microblading, brow micropigmentation, lips, eyeliner, and scalp and areola micropigmentation.

What we built

We designed and built tsvetybita.com as a Bulgarian website for a permanent-makeup studio, built around one action: booking an appointment. A “Book an appointment” button stays in the header, and every service page ends with one.

Each of the ten procedures has its own page: microblading, brow micropigmentation (including a hair-by-hair technique), Infralash eyes, classic eyeliner, three lip techniques (contour with blending, 3D and mix), and areola and scalp micropigmentation. Every page explains the technique and shows the price in euro and leva, so clients can read up before they book.

The homepage brings together the services, Tsvety Bita’s own story and credentials, and the latest blog posts.

Key features

  • Online appointment booking on a dedicated page
  • “Book an appointment” call-to-action in the header and on every service page
  • A separate page for every procedure, with the price in € and лв
  • About section with the owner’s background
  • Blog with practical guides, such as preparation before and aftercare after permanent makeup, with the latest posts shown on every page
  • Facebook Messenger chat button
  • Studio address, phone and email in the footer of every page
  • Terms, privacy and cookie policy pages

Tech & care

The site runs on WordPress with Elementor, LatePoint for appointment booking and Contact Form 7 for enquiries. B63 designed and built the site, with a structure that makes it easy to keep procedure pages, prices and blog posts up to date.

Run a salon or studio and want clients to book online? See how our plan works on the pricing page.

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